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PUBLISHED Mar 29, 2023

In-Video Content Metadata Creation Challenges: How Synchronized’s In-Video Intelligence Platform can help address these difficulties.

In-Video Content Metadata Creation Challenges: How Synchronized’s In-Video Intelligence Platform can help address these difficulties.
As the demand for video content continues to grow, content creators and distributors are facing a variety of challenges in producing high-quality in-video metadata efficiently and effectively.

One of the biggest challenges is keeping up with the increasing amount of editorial work involved in video production and (re-)distribution, such as creating meaningful custom artwork, detecting ad breaks, and segmentation of content to aid search-ability, fast clipping for social media and recommendations.

Fortunately, Synchronized In-Video Intelligence platform offers a solution to these challenges. Our AI-driven platform automates many of these repetitive editorial tasks, freeing up time and resources for content creators to focus on more creative aspects of their work. With features like automatic artwork (Thumbnails) creation, Ad Break marker creation, and content segmentation, the IVI platform streamlines the video production process and makes it easier to produce high-quality video metadata at scale ready to be applied. Important elements in this are the business and editorial rules and Synchronized Studio, an easy to use review and approve environment for validation of the results. Autopublishing through API is obviously also an option.

Synchronized's selection for the 2023 Mapping highlights the company's commitment to leveraging AI technology to revolutionize the Broadcast Media, OTT, and video content industries, positioning itself as a leader in these sectors. This recognition serves as a testament to the hard work and dedication of the entire Synchronized team, which has developed an advanced in-video intelligence platform designed to help broadcasters, OTT providers, and video content owners unlock the full potential of their content in the digital space.

By addressing these pain points, Synchronized’s In-Video Intelligence platform is helping content creators stay ahead of the curve in the ever-evolving digital landscape. If you’re looking for a smarter way to produce in-video metadata, Synchronized In-Video Intelligence platform is the leading in-production platform to deliver your metadata needs at scale.

About Synchronized

Synchronized is an award-winning multi-service SaaS In-Video Intelligence platform that enables broadcasters, studios, OTT and FAST platforms to scale media preparation workflows that do not scale manually.

The platform combines AI-driven video understanding with configurable editorial and business rules to automatically transform video content into time-coded, actionable metadata and assets, providing precise control over downstream media workflows.

Synchronized offers a modular set of AI-powered services that clients activate according to their needs, including Smart-Ad Breaks, Smart-Thumbnails, Smart-Binge, Smart-Segmentation, and Smart-Composition—all designed to automate manual tasks while preserving editorial quality.

By automating media preparation at scale, Synchronized helps media organizations reduce operational costs, accelerate time-to-market, maintain consistent viewing quality, and unlock new monetization opportunities across an increasing number of distribution channels.

Recognized as an AI Product Leader by the industry, Synchronized is an AWS AI/Machine Learning Competency partner, an AWS Media Intelligence Global Solution launch partner, and a partner of Ortana.

Synchronized is the winner of Broadcast Tech Awards – Best AI Innovation (Workflow) 2024 and the IABM BaM Awards® 2021 for its Smart-Ad Breaks service.

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