Synchronized, the European-based ‘Smart Video’ technology company, announced today that their ‘Smart-Thumbnails‘ solution has been chosen by M6 Group to fast-track promotional content creation for its AVOD platform 6play.
Smart-Thumbnails is one of the services of Synchronized's Smart Video Platform – an AI/machine-learning turnkey solution for media content intelligence.
Video-on-demand services need still images called ‘thumbnails’ for on-platform promotion of their programming and content. The selection of these images is as critical as product images on e-commerce sites and great care is taken to selecting the ideal picture from thousands of others. It must be representative of the content and context of the video and ensure continuity of the aesthetic of the editorial line and the overall image of the platform.
Due to the ever-increasing size of the 6play catalog, manual delivery of this editorial task is no longer scalable.
Synchronized’s Smart-Thumbnails service fully automates the process of image selection, editing, and publishing thumbnail images via metadata enrichment whilst also allowing editorial teams complete and precise control over the editorial rules governing the aesthetic of the content and OTT platform. The service delivers significant gains in productivity, saving our clients time and money whilst improving the final quality of image selection.
Guillaume Doret CEO of Synchronized said:
“With Synchronized Smart-Thumbnails, TV broadcasters, IPTV and OTT Services now can save hundreds of hours of manual labor every month with significant gains in quality. This is a game changer.”
About Synchronized
Synchronized is an award-winning multi-service SaaS In-Video Intelligence platform that enables broadcasters, studios, OTT and FAST platforms to scale media preparation workflows that do not scale manually.
The platform combines AI-driven video understanding with configurable editorial and business rules to automatically transform video content into time-coded, actionable metadata and assets, providing precise control over downstream media workflows.
Synchronized offers a modular set of AI-powered services that clients activate according to their needs, including Smart-Ad Breaks, Smart-Thumbnails, Smart-Binge, Smart-Segmentation, and Smart-Composition—all designed to automate manual tasks while preserving editorial quality.
By automating media preparation at scale, Synchronized helps media organizations reduce operational costs, accelerate time-to-market, maintain consistent viewing quality, and unlock new monetization opportunities across an increasing number of distribution channels.
Recognized as an AI Product Leader by the industry, Synchronized is an AWS AI/Machine Learning Competency partner, an AWS Media Intelligence Global Solution launch partner, and a partner of Ortana.
Synchronized is the winner of Broadcast Tech Awards – Best AI Innovation (Workflow) 2024 and the IABM BaM Awards® 2021 for its Smart-Ad Breaks service.
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